Develop an Idea and Sell it Fast: Small Companies Have a Chance

 

With Amazon’s recent acquisition of the popular video streaming company Twitch a trend has come to fruition: develop an idea no matter the size or scale, get some popularity behind it and then sell it for as much as possible. Let’s get some facts behind this before diving into rhyme or reason:

 

1) Facebook acquired Whatsapp for $19.4 billion

2) Yahoo acquired Flurry for $240 million

3) Google acquired Nest for $3.2 billion

 

All of these acquisitions came from small ideas but sometimes these ideas turn into tremendous ventures. Sometimes when companies are bought out, the previous founders can start a new project.

 

The company “Woot”, an online retail company that sells an item at a time for cheap, got bought out by Amazon in 2010. At the time, founder Matt Rudledge believed the company would stay on the same path but of course, changes were made and Woot became a different style company under the reigns of Amazon. In 2014, Rudledge started a new company called “Meh”, which is a complete replica of his former company. There are no rules against creating something, selling it for profit and beginning all over again with the same set of values.

 

Every project begins with a conceptual idea and ends with the delivery of a promise (unless you can’t afford to continue on that promise). Why stop at one successful idea when the possibilities are endless.

 

Facebook and Google gobble up companies like they are candy. Maybe these companies will go somewhere and maybe they won’t. To compete with these giants, other companies have followed suit and are buying up smaller companies to grow in their own way. This is a huge opportunity for small companies to be in the spotlight. Why would big companies waste their precious time and resources on something they can just quickly get somewhere else pre-built. They know it will possibly make a lot of money so it is a risk worth taking. Small companies have all the power now to be bought out and continue on with other projects.

 

Never be afraid to take a risk. Have an idea? Test it out. Take the plunge. See what happens. It is so easy to make something from nothing these days. Who knows, maybe the next Facebook, Google, Apple or Amazon is right around the corner.