The Biggest App Development Trends at CES 2017
The Consumer Electronic Show (CES) is the ultimate gathering for innovation where numerous companies come from around the world to show off new products and discuss the latest technology trends. These companies are setting new standards and driving user expectations even higher than they already...
Clearbridge Selected as one of Canada’s Best Employers For Recent Grads
Clearbridge has recently been selected as one of Canada’s Best Employers for Recent Graduates in The Career Directory 2017, a guide to entry-level recruitment for recent college and university graduates. The Career Directory helps new graduates find student jobs that make the most of their...
7 Mobile App Development Trends to Watch Out For in 2017
This past year shaped up to be a phenomenal year for the app economy, and 2017 is set to be another progressive year. There’s been a continuous growth in the number of companies that are adopting the mobile-first mindset, and realizing that mobile is no...
10 Best Practices to Enhance Your Mobile App User Experience
The success of your app is contingent on a number of different factors, however, the most important one is the overall user experience (UX). Delivering a quality UX will make the difference between a successful mobile app and one that fails in the market. Without a thorough...
How to Maximize The Lifetime Value of Your Mobile App Users
User Lifetime Value (LTV) is the measure of a user’s value over a period of time. LTV is one of the most important mobile app metrics to track because it will help you reevaluate your acquisition strategy and estimate marketing costs based on the profitability...
Mobile App Analytics You Should be Tracking to Boost Performance
Developing and releasing a mobile app is just the first step in the long journey to delivering a top performing mobile app. Many users anticipate the release of a new app but are often left disappointed as expectations are unmet. The app market is saturated...
Connected TV Apps & Platform Fragmentation: What to Build For Next
Platform fragmentation has long been an issue for mobile developers, and it’s proving to be a challenge when it comes to TV apps, too. Changing media consumption behaviors and the proliferation of technologies that allow consumers to access content in new ways has forced entertainment...
Is a Soft Launch The Right Strategy For Your Mobile App?
You’ve built an app that you assume will be successful in the app market but how do you validate this before releasing to your primary market? You need to ensure that you’re entering the app market with a battle-tested product that will yield high user...
Sotheby’s International Realty Partners With Clearbridge to Launch Apple TV App
Last week, Sotheby’s International Realty Affiliates LLC announced the launch of the Sotheby’s International Realty® Apple TV app. Developed in partnership with Clearbridge Mobile, the app allows customers to browse nearly 50,000 luxury properties on a larger screen than ever before. The launch of the app...
The Essential Guide to Mobile App User Acquisition
Many companies often underestimate the time, effort, and resources needed for app awareness and acquisition before and after launching a mobile app. After a user has onboarded, you have a lot of data to work with such as retention, engagement, daily sessions, and lifetime value...